Tayside and Fife companies were among the big winners at VisitScotland’s Scottish Thistle Awards.
The awards are described as the highest accolade in the Scottish hospitality, tourism and events sector.
Comrie Croft in Perthshire – an ecosystem of collaborating nature-based enterprises – won the inaugural responsible tourism award.
It was praised by judges for leading the way in responsible tourism and ensuring that it is embedded into every aspect of their activity.
The 150th Open which took place in St Andrews received the award for outstanding sporting event.
Best self catering accommodation experience went to Morton of Pitmilly in St Andrews.
Meanwhile WeeCOOK Kitchen in Carnoustie won the best eatery experience award and Thyme Deli & Bistro at Errichel Farm in Aberfeldy won the food tourism trophy.
Reaction from winners
Five of the 17 national awards went to companies operating in Tayside and Fife.
Errichel’s chef patron Paul Newman said: “We’re blown away to have brought this national award home to Perthshire.
“This is an amazing area full of wonderful food tourism experiences and we’re honoured to be flying the flag.
“Hopefully this award encourages even more to turn off the A9 and come and see what it’s all about.”
Morton of Pitmillie added: “We are absolutely over the moon. It means so much to be recognised at national level and it is a testimony to all the hard work, dedication and commitment of our amazing Pitmilly dream team.”
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