A Dundee marketing consultancy has scored its biggest win after securing a year’s service contract with a Melbourne-based technology firm.
Kevin Anderson of The Story Edge will spend the next year as Australian technology firm Ocius Digital’s outsourced marketing director.
The appointment builds on an ad hoc arrangement that has existed between the two firms since last December.
Mr Anderson will travel to Brisbane next September for a major conference but he will also provide support to the group’s fledgling operation in Britain.
Mr Anderson said: “I’ve completed a number of strategic marketing projects with them and when I shared my outsourced marketing director model with them they wanted to be the first.
“It’s a big moment in the history of my business. I’m looking forward to working with the team in Australia and the UK.”
Dundee meets Australia with ‘outsourced marketing’ deal
