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Bid to promote flavour and diversity of UK sheep meat

Blackface sheep during judging at the Royal Highland Show.
Blackface sheep during judging at the Royal Highland Show.

An initiative to promote the flavour and diversity of Britain’s native sheep breeds has been launched by the National Sheep Association.

The British Heritage Sheep project aims to introduce the public to the different eating experiences from 60 breeds of sheep and sheep meat of different ages.

NSA chief executive Phil Stocker said the connection between landscapes and the breeds which have created them is an important cultural link. He said: “Each breed has its own niche and purpose, and each has its own flavour.

“The scheme will open up the treasure trove of different flavours and textures to the UK public, and potentially wider afield by spearheading exports.”

Consumers will be given an ‘ABC’ of sheep meat, relating to Age, Breed and the area of Countryside where it has been farmed. Age is in three categories – lamb (up to 12 months), hogget (12-24 months), and mutton (24 months+). Labels will inform consumers about these different aspects.

Bob Kennard, who researched the project, said taste trials have shown there is a wealth of flavours to enjoy in sheep meat. He said: “For millennia, older sheep meat was much more widely eaten, yet for decades this array of flavours has not been available. We hope this scheme will rectify that and bring extra excitement and enjoyment into eating sheep meat.”

nnicolson@thecourier.co.uk