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Crieff aims to moove on up in the visitor stakes with launch of Highland coo sculpture trail

David McCann with one of the Cowches
David McCann with one of the Cowches

Highland Cow enthusiasts are in for a treat this summer after a new art trail was unveiled in a Perthshire town .

Eleven life-sized artworks have been dotted around Crieff and the surrounding area with locals and visitors being encouraged to seek out the fibreglass creations.

The brightly-coloured Cowches, so called because they double as benches, will be sold off when the trail finishes on September 6 with all proceeds going to the Scottish Charity Air Ambulance (SCAA).

Nel Godzicka (aged 7), her mum Caroline Godzicka and her aunt Betty Gau from Crieff.

The art trail is already proving popular and families have been spotted out Coo hunting before the trail was officially launched on Monday.

The artworks are the brainchild of the Crieff Succeeds team, who hope the trail will bring more visitors to the area.

David McCann, manager of Crieff Succeeds, said: “There’s a real buzz about town.

“I was putting the last one in and there were families turning up.

“The important thing is that there are a lot of local families going around them now and in a few weeks we’ll see families from all over come and do the trail and visit Crieff.

“Hopefully, the trail will bring new visitors to Crieff and raise much-needed funds for SCAA, which is an exceptional charity – literally saving and improving lives across Scotland every day.”

‘Sweetie Annie’ at the Crieff Town Hall

David said he has been hugely impressed with the “amazing” talent and art work that had gone into creating the Cowches.

One of the Cowches, by artist Katie Galbraith, takes the form of a mosaic and took more than five weeks to put together. It has gone on display outside the Town Hall.

Each of the cows has a letter hidden on it and children are being urged to collect all 11 letters and put them together to form a famous phrase.

Each week a prize will be given out to a youngster who solves the puzzle.

A celebration of the trail will be held on Saturday at James Square from 11am to 3pm.

The event will feature the introduction of a new Highland Cow mascot. Children will be given the opportunity to name the cows to win prizes, as well as taking part in other fun and games.