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SPONSORED: Join the e-bike revolution with Electric Bikes Scotland

A Dundee cycling shop is hoping to play its part in a local transport revolution is it opens a new outlet at City Quay.

Electric Bikes Scotland’s new outlet at City Quay in Dundee.

Electric Bikes Scotland opens its new premises in the heart of Dundee’s waterfront on Friday and hopes to bring about “an exciting new era of eco-friendly transport” in the city.

Daniel Kochaniuk, the family firm’s managing director, says e-bikes could be the perfect commuting and leisure solution for more people and he hopes the firm’s new base on the city’s Green Circular cycle route will encourage more people to give them a go and find out how e-bikes “put the fun back into cycling”.

The new Electric Bikes Scotland shop at City Quay.

Daniel said: “Our aim is to encourage cycling for all and to put the fun back in to cycling. Cycling is not about the destination, it is about the journey and e-bikes will help you make the most of this.”

With over 10 years’ experience in the e-bike market, Electric Bikes Scotland is one of the country’s most prominent electric bikes specialist supplying premium brands such as Gazelle, Kalkhoff, Riese & Muller and Cube. It also offers a full service backup as a Bosch expert centre.

Daniel explained: “Electric Bikes Scotland started about 10 years ago after my dad went on holiday to Germany and saw how they were being used there.

Some of the range at Electric Bikes Scotland’s new City Quay outlet.

“He thought the idea was fantastic and decided to bring it back to Scotland. It’s just gone from strength to strength from there.”

Daniel is passionate about the role e-bikes can play in opening cycling up to people of all ages and fitness levels.

He said: “With a normal bike people will sometimes look for an excuse not to use it, but with an e-bike you’re disappointed when you can’t get on it — it’s that much fun.

Some of the range at Electric Bikes Scotland’s new City Quay outlet.

“E-bikes offer that little bit of help that allows people of all abilities to get about on a bike wearing whatever they want to wear.

“Very much like the Dutch do, it just allows you to cycle in your normal clothes and not have to worry about special cycling clothes or having a shower once you get off.

“Our new showroom opens on Friday May 11 so come and experience the thrill of an e-bike for yourself.”

For more information visit electricbikesscotland.co.uk.