Three simple words can have the most profound effect on human emotions.
If I hear the phrase “take back control” one more time I might just throw the nearest damage inflicting object at whoever utters it.
In front of the 6,000 strong audience at Wembley Arena, Leave’s rhetoric was similar to the performances of the England football team who call the neighbouring stadium home.
Lots of faffing about in not particularly dangerous areas with no killer instinct to score.
And, just like a football match where one side is lashing wild shots wide of the target, Remain – with Ruth Davidson leading from the front – nipped in and smashed the ball into the net.
Studs were also shown on occasion. It got a tasty between Boris Johnson and almost everyone, particularly Davidson.
There’s no love lost between the two Tories and BoJo got spicy with the Scot.
“We cannot export haggis to America,” the former London Mayor cried, forgetting that’s US policy and nothing to do with Brussels.
Still, he barely shut his mouth throughout the debate so a whack of it was gobbledygook. Just think, this debate could have been enlightening.
Instead the Brexit side parroted a meaningless phrase which the Remainers battered back. A poor show indeed.