EgyptAir is trying to shift the blame to a local advertising agency for a bizarre article in its in-flight magazine purportedly based on an interview with actress Drew Barrymore.
The airline said it has an agreement with the Al-Ahram advertising agency, which edits articles and interviews for the Egyptian carrier’s in-flight magazine, Horus.
According to EgyptAir, the agency is “totally responsible” for the magazine’s editorial content.
The article, riddled with misspellings and grammatical errors, led with a description of Barrymore as “being unstable in her relationships” and quoted her as saying that motherhood was “the most important role in my life”.
Thanks @Aidatakla1 for the clarification https://t.co/ytM4Tddibx
— EGYPTAIR (@EGYPTAIR) October 3, 2018
A separate statement by the advertising agency said the introductory paragraphs of the purported interview were not written by the interviewer, Aida Tekla.
“It is a product of the editor’s creativity,” the agency said, adding that it would investigate whether the lead of the interview reflected what the actress said.
“We apologise for any misunderstanding that might be interpreted as an offence to the great artist (Barrymore),” the statement said.
EgyptAir last week said it stood by the article, published in Horus’s October edition.
US press reports have quoted Barrymore’s representatives as denying any such interview took place, with some suggesting the author must have based her article on misinterpretations of a press conference.
Barrymore has yet to issue an official statement on the interview, but Al-Ahram said a representative of the actress contacted Ms Tekla about the interview to say the American actress never spoke to Horus.
The representative did not know that Ms Tekla, a senior member of the Hollywood Foreign Press Association, contributed to Horus, said the agency.
The article said Barrymore had failed relationships because her parents divorced.
“It is known that Barrymore had almost 17 relationships, engagements and marriages; psychologists believe that her behaviour is only natural since she lacked the male role model in her life after her parents’ divorce,” Ms Tekla wrote.
In another passage, she quoted Barrymore as being pleased with recent weight loss after having a second daughter. Another quote describes Barrymore as celebrating women’s achievements in “the West” because they handle tasks men cannot.
“Women exert tremendous efforts that men are incapable of exerting due to their numerous commitments and obligations,” the article quoted Barrymore as saying.
EgyptAir’s in-flight magazine has Arabic and English sections, but translations are often poor and English-language articles are filled with errors.